基于人類動力學的在線社交網絡信息傳播研究
doi: 10.11999/JEIT160940 cstr: 32379.14.JEIT160940
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1.
(北京郵電大學經濟管理學院 北京 100876) ②(上海對外經貿大學工商管理學院 上海 201620) ③(北京郵電大學可信分布式計算與服務教育部重點實驗室 北京 100876)
國家973計劃項目(2013CB329604),國家自然科學基金(71601005, 71231002)
Research on Information Dissemination in Online Social Network Based on Human Dynamics
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1.
(School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing 100876, China)
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2.
(School of Management, Shanghai University of International Business and Economics, Shanghai 201620, China)
The National 973 Program of China (2013CB329604), The National Natural Science Foundation of China (71601005, 71231002)
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摘要: Web2.0時代,社交網絡因其交互性和即時性,已成為人類社會中社會關系維系和信息傳播的重要載體。因此,理解社交網絡用戶行為特征及其對在線信息傳播的影響至關重要。該文從人類行為動力學視角出發(fā),系統(tǒng)梳理了近年來社交網絡用戶行為的實證研究。其次,綜述了社交網絡信息傳播中用戶行為時間特征的實證研究。最后,對用戶行為時間特征與在線社交網絡信息傳播的相互作用進行了總結和展望。Abstract: In the Web2.0 era, the online social network has become an important carrier of social relationship maintenance and information dissemination in the human society because of its interactivity and instant. Therefore, it is very important to understand the behavior characteristics of social network users and its impact on online information dissemination. From the perspective of human behavior dynamics, the empirical research on the behavior of social network users in recent years is systematically reviewed. Secondly, the influence of social network user,s behavior on online information dissemination is summarized. Finally, the online social network information dissemination based on user behavior dynamics is summarized and prospected.
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Key words:
- Online social network /
- Human dynamics /
- Information spreading /
- Temporal heterogeneity
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